Apple iOS 14 Explicit IDFA Opt-In - Advertising News Sources

Gabe Kwakyi | July 3, 2023
Looking for a good source of information on iOS 14’s Explicit IDFA Opt-In changes? Get the lowdown from these trusted news sources and stay tuned for upcoming Incipia ...
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AppTweak Releases Improved ASO Organic Keyword Attribution

Gabe Kwakyi | February 25, 2023
Big news from ASO tool, AppTweak with an excellent new data point to add to your weekly ASO reporting: the number of downloads sourced by keyword, AKA organic keyword ...
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Incipia Round Up: What’s New in App Store Optimization

Gabe Kwakyi | January 28, 2024
Today’s post is a quick round up of what’s top of mind from Incipia with regard to the world of ASO, providing you with perspective on what we feel some of the top ...
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Google Play Organic Insights Adds Search Terms and Search vs Explore

Gabe Kwakyi | August 26, 2023
Source: Android blog A holy grail of organic insights for ASO marketers is now available courtesy of Google! On 8/24/18 the Google Play Console released a massive update with ...
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June 2018 ASO Google Play Store Algorithm Update

Gabe Kwakyi | July 2, 2023
Source: ASO Stack Slack conversation - Thomasbcn, Pablo Samper As of the 20th of June, many Android developers noticed large and nearly total declines in daily download ...
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Facebook Ads Shows Info and Ads Run by Pages

Gabe Kwakyi | July 1, 2023
Source: Shamanth Rao Massively disruptive news hit the mobile marketing world on June 28th: Facebook has officially launched a feature that enables anyone to see what ads any ...
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Apple Search Ads Launches New Countries

Gabe Kwakyi | June 12, 2023
Original source: post in the ASO Stack Slack by Altai Zeinalov More news from WWDC coming in the wake of the earlier release of Creative Sets! Apple is launching a massive ...
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New Feature: Apple Search Ads Creative Sets

Gabe Kwakyi | May 29, 2023
This topic was broken on ASO Stack by the team at Phiture and also Thomasbcn. In a move that’s arguably the most asked-for since expansion of markets, Apple has just ...
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Chrome Plugin For Google Play Store Feature Graphics

Gabe Kwakyi | April 4, 2023
ASO service provider The Tool has just added one more to its list of useful Chrome plugins for ASO marketers. In addition to a plugin that shows the actual Apple Search Ads ...
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Apple Search Ads Shows Limit Ad Tracking (LAT) Conversions

Gabe Kwakyi | March 29, 2023
Good news for Search Ads marketers! Apple has just released a way for folks to see how many users are being shown ads, but have LAT enabled. Limit Ad Tracking is a privacy ...
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