## Incipia blog Category: Guest Posts Total posts: 13 ## [Everything you Need to Know about the Explore Traffic on Google Play Store](/content/post/guest-posts/everything-you-need-to-know-about-the-explore-traffic-on-google-play-store/index.html) Gabe Kwakyi \| January 14, 2024 This is a guest post by Maud Panier, who is Content & Social Media Manager at ASO Tool: TheTool. She enjoys sports, traveling and is always willing to discover new things ... [Read More](/content/post/guest-posts/everything-you-need-to-know-about-the-explore-traffic-on-google-play-store/index.html) ## [A First-Principles Approach to Growth](/content/post/guest-posts/a-first-principles-approach-to-growth/index.html) Gabe Kwakyi \| September 25, 2023 This is a guest post by Matias Honorato, who is the Growth Manager at Tally, the first automated debt manager app. In 2013 he founded his own startup, SlidePick, to later move ... [Read More](/content/post/guest-posts/a-first-principles-approach-to-growth/index.html) ## [Hidden App Store: 5 Tips to Boost Your Organic Installs](/content/post/guest-posts/hidden-app-store-5-tips-to-boost-your-organic-installs/index.html) Gabe Kwakyi \| February 4, 2023 This guest post is written by Liza Knotko. Liza is a Сontent Marketing Manager at SplitMetrics, an A/B testing platform trusted by Google, Rovio, Reddit and many others. ... [Read More](/content/post/guest-posts/hidden-app-store-5-tips-to-boost-your-organic-installs/index.html) ## [The era of algorithmic marketing: 6 mobile marketers comment on Google’s UAC & more](/content/post/app-marketing/the-era-of-algorithmic-marketing-6-mobile-marketers-comment-on-googles-uac-more/index.html) Gabe Kwakyi \| May 5, 2023 This guest post was originally posted on MobileDevMemo. The move to algorithmic systems like Google’s UAC and Apple’s Search Ads Basic represents a fundamental and ... [Read More](/content/post/app-marketing/the-era-of-algorithmic-marketing-6-mobile-marketers-comment-on-googles-uac-more/index.html) ## [Deciphering Google Play Store Organic Search Data: 10 Insights You Can Get from the Installs per Keyword Feature](/content/post/app-marketing/deciphering-google-play-store-organic-search-data-10-insights-you-can-get-from-the-installs-per-keyword-feature/index.html) Gabe Kwakyi \| May 1, 2023 This guest post is written by Katerina Zolotareva, Marketing and Customer Success Manager at TheTool. TheTool is a powerful and easy-to-use platform that helps developers with ... [Read More](/content/post/app-marketing/deciphering-google-play-store-organic-search-data-10-insights-you-can-get-from-the-installs-per-keyword-feature/index.html) ## [7 Steps To Not Be Rejected From The App Store](/content/post/guest-posts/7-steps-to-not-be-rejected-from-the-app-store/index.html) Gregory Klein \| October 12, 2023 This is a guest post by Olivier Destrebecq, who provides iOS app strategy and development for teams creating their first app (MVP or v1). Join him at the French Riviera Mobile ... [Read More](/content/post/guest-posts/7-steps-to-not-be-rejected-from-the-app-store/index.html) ## [How to do your initial App Store Research: for Startup Founders](/content/post/app-marketing/how-to-do-your-initial-app-store-research-for-startup-founders/index.html) Gabe Kwakyi \| July 5, 2023 This is a guest post by Laurie Galazzo of ASO tool, AppTweak, targeted towards new app business entrepreneurs, founders, marketers, and developers planning App Store ... [Read More](/content/post/app-marketing/how-to-do-your-initial-app-store-research-for-startup-founders/index.html) ## [The Proven Method for Doubling App Conversion Rate on App Store Pages](/content/post/app-marketing/the-proven-method-for-doubling-app-conversion-rate-on-app-store-pages/index.html) Gabe Kwakyi \| June 29, 2023 This is a guest post by A/B testing firm, SplitMetrics, on improving your app’s app page download conversion rate. Dozens of new apps debut on Google Play and App Store ... [Read More](/content/post/app-marketing/the-proven-method-for-doubling-app-conversion-rate-on-app-store-pages/index.html) ## [App Promotion Done Smart: 6 Easy Tips to Get More Visibility](/content/post/app-marketing/app-promotion-done-smart-6-easy-tips-to-get-more-visibility/index.html) Lesia Shyshko \| February 20, 2023 Promoting your app is not easy, considering all the competition. The Apple App Store, for example, grows by over 1,000 apps per day. With so much competition, how can you ... [Read More](/content/post/app-marketing/app-promotion-done-smart-6-easy-tips-to-get-more-visibility/index.html) ## [Strategies for Indie Developers to Promote Mobile Apps and Games for Free (or really cheap)](/content/post/guest-posts/strategies-for-indie-developers-to-promote-mobile-apps-and-games-for-free-or-really-cheap/index.html) Nolan Clemmons \| January 11, 2024 ## Introduction You’ve labored for countless hours building your dream mobile app, and are ready to launch. Now you’re thinking it’s time to think about ... [Read More](/content/post/guest-posts/strategies-for-indie-developers-to-promote-mobile-apps-and-games-for-free-or-really-cheap/index.html)